How to Create AI Info Pages
How to build dedicated information pages that get your business accurately cited by ChatGPT, Claude, and Perplexity—and capture traffic that converts at 4-9x higher rates than traditional search
Research
Key Drivers of AI Traffic
How to optimise your content for ChatGPT, Claude, Perplexity, and Gemini—and why visitors from AI assistants convert at 4-9x higher rates than traditional search
The Great Search Migration
How LLM chatbots are rewriting the rules of web traffic—and why the visitors they send are worth 4.4 times more than a Google click
AISO Strategies
Large Language Model Optimization (LLMO) is now essential for AI-powered search visibility. Three key pillars drive results: citation-ready content, technical signals (like llm.txt), and AI traffic measurement. This helps businesses capture traffic from ChatGPT, Gemini, and similar AI platforms.
AI Search Optimisation
AI summaries now appear in 50% of Google searches, shifting success from ranking high to being cited in AI answers. Brands unprepared for this face 20-50% traffic declines. The solution is optimizing for AI citations rather than traditional search rankings.